For this project, I created a hypothetical “Time Travel” agency, which I named Mystic Enterprises. I created the name, logo, brochure, tickets, merchandise and an app. Mystic Enterprises is set to travel back in time to Pompeii, to 79 Ad, before Mt. Vesuvius errupted. The brochure features a brief history of Pompeii, information about time travel, about teleportation, the itinerary, hotel information, and information about the two airports that guests will be teleporting out of. The app consists of a more detailed description about the company, time travel, teleportation and more. It’s also a way to access your tickets online, even though guests will receive a printed version as well. Upon arrival at the airport, guests will receive a complimentary Mystic Enterprises draw-string bag, filled with a custom water bottle, T-shirt, their tickets and the brochure. I chose the name Mystic Enterprises for my time travel agency because it sounds mysterious and technical, yet professional. In this hypothetical situation, time travel would be something that is new, exciting, and highly technical. The three rings around the logo represent the vortex in which the teleportation machines would travel through. The color scheme of light blue, black and white gives my brand an overall look, feel and vibe of professionalism and technological advancement. I used two typefaces, “Bureau Grot” for everything except the logo. The typeface used for the logo was “ITC Anna STD”. (2018)
